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Operations

Standard Operating Procedures

Our internal standards for data integrity, AI ethics, and service delivery.

1. Data Ingestion & Validation

All data entering the SmokeSignals AI ecosystem must undergo a rigorous validation process:

  • Schema Verification: Ensuring data matches required formats for AI processing.
  • Sanitization: Removal of redundant or corrupt records to maintain signal quality.
  • Source Attribution: Every data point is tagged with its origin for auditability.

2. AI Model Governance

We maintain strict oversight of the AI models used in our GTM systems:

  • Bias Monitoring: Regular testing to ensure models do not produce skewed or discriminatory outputs.
  • Human-in-the-Loop: Critical strategic recommendations generated by AI are reviewed by our senior consultants before delivery.
  • Version Control: All model iterations are documented and can be rolled back if performance degrades.

3. Data Handling & Storage

Our storage protocols are designed for maximum security and availability:

  • Isolation: Client data environments are logically separated to prevent cross-contamination.
  • Encryption: AES-256 encryption for data at rest; TLS 1.3 for data in transit.
  • Backups: Automated daily backups with 30-day retention cycles.

4. Incident Response

In the event of a system anomaly or security concern:

  1. Identification: Automated alerts trigger immediate investigation by the engineering team.
  2. Containment: Affected systems are isolated within 15 minutes of detection.
  3. Communication: Impacted clients are notified within 24 hours of a confirmed incident.

5. Service Termination Protocol

Upon termination of a service agreement, the following steps are executed:

  • Access Revocation: All client credentials and API keys are deactivated.
  • System Decommissioning: Custom integrations and applications are disabled as per the Terms of Service.
  • Data Archival/Deletion: Client data is archived for 90 days before permanent deletion, unless otherwise specified in the contract.